So I’m making my way through the superbowl ads with a mixture of professional and personal curiosity, and I come across this avatar-based coke ad (here, under Coca-Cola).
I think it’s particularly cute, and reminds me even more of the near-future sci-fi location-aware VR stuff that I really, really, really want to see blossom.

that was cute. too bad coke really doesn’t come in glass bottles like that any more :(